Bell Shifnal
Church Street, Shifnal, TF11 9AAAgreement Type:
Investment Tenancy
View details for Bell Shifnal
Hazelslade Public House Hazelslade
Hazelslade Public House Hazelslade
Rugeley Road, Cannock, WS12 0PQ Pub Code: 2302574101
Pub Code: 2302574101
Investment TenancyEst. Annual Turnover: £383,623
Annual Rent: £27,212
A refurbishment investment of around £198,000 is planned to transform The Hazelslade into a premium local pub with food, sport and entertainment at its heart. What would you do with this pub to make it a success?
About the area
The Hazelslade sits within a former mining village between Hednesford and Rugeley in the Cannock Chase District of Staffordshire. The area has a strong identity as a close-knit village community on the edge of the stunning Cannock Chase Area of Outstanding Natural Beauty, bringing together loyal locals with visitors exploring the surrounding countryside.
There are 1,958 adults living within a 10-minute walk of the pub and 3,196 within 20 minutes, creating a solid local catchment. Currently, the pub’s trade has been predominantly drinks-led with limited daytime use and strong reliance on weekend trade. The refurbishment will reposition The Hazelslade as a premium local with a quality food offer, appealing to a broader audience including families, casual diners and After-Work Socialisers.
There are around four nearby competitors, largely food-led venues or traditional community pubs. This investment will allow The Hazelslade to occupy the gap in the market by combining a premium pub environment with food, live sport and entertainment.
The offer
The Hazelslade is available on our investment tenancy agreement. Click here for more information on this agreement. Please refer to the Refurbishment Details section for details of the investment being made.
Who we're looking for
If you’ve benefited from running or owning a pub business, we’d love to hear what experience you can bring. The right operator for The Hazelslade will have extensive experience in hospitality businesses. They will have a clear vision for the food and drink menu, entertainment and marketing strategy and can create a memorable experience for their customers.
If this sounds like the incredible pub opportunity you’ve been waiting for, apply today and tell us what you can bring to this pub’s next chapter…
Trading Area & Facilities
The refurbishment will cover both the interior and exterior of the pub. A full list of works and pub floor plan can be found in the Downloads section.
The pub's trading area and facilities post refurbishment will be:
- Main trading area with bar
- Separate dining room
- Snug area
- Separate games or sports zone
- Catering kitchen
- Function room
- HEINEKEN SmartDispense
- Small patio garden
- Car park with 31 spaces
- Three-bedroom private accommodation
- Internal covers for approximately 78 guests
- External covers for approximately 34 guests
Applicants should be aware that all refurbishments are subject to final board approval which will be determined as part of the leasing process.
Where a significant investment is made in a pub by Star Pubs, an "Investment Exemption" will be required. The exemption means that the option of a Market Rent Option lease won't be available at rent review for a period of up to seven years for this site, as per The Pub Code (2016).
Private Accommodation
Private accommodation consists of three bedrooms, a living room, kitchen and bathroom.
With our 5 Star Promise, the rent at the start of your agreement is fixed until the end of its initial term.
Indicative entry costs
£36,948
Annual
Estimated Annual Turnover
£383,623
Annual Rent
£27,212
Entry Costs
Deposit
£6,803
Estimated Fixtures & Fittings Value
£21,545
Stock Valuation
£5,000
Working Capital Required
£3,500
The above figures are provided as a guide only and will be finalised as part of the commercial agreement. All figures quoted are exclusive of VAT.
Estimated Working Capital is an estimate of key start-up costs such as professional fees, training fee, premises license fee, F&F valuation fee & till floats. There will be additional ongoing charges payable during the term of the agreement such as property maintenance, repairs fund, SmartDispense. These costs will be outlined prior to completing a business plan and finalised at Heads of Terms.
The calculation of the Estimated Minimum Ingoing Costs assumes a minimum deposit of 1 month's rent and that fixtures and fittings (F&F) are rented. The subsequent deposit build up and F&F rental costs should be included in your financial assumptions in your business plan. Note that on FRI and Investment Tenancy Agreements deposits will always be 3 month's rent in advance and fixtures and fittings (F&F) must always be purchased. A deposit of 6 month's rent will be required for operators trading under a Limited Company with no Guarantors. In order to ensure a successful start-up, all applicants must have a minimum £10,000 un-borrowed funds.
Estimated Working Capital is an estimate of key start-up costs such as professional fees, training fee, premises license fee, F&F valuation fee & till floats. There will be additional ongoing charges payable during the term of the agreement such as property maintenance, repairs fund, SmartDispense. These costs will be outlined prior to completing a business plan and finalised at Heads of Terms.
The calculation of the Estimated Minimum Ingoing Costs assumes a minimum deposit of 1 month's rent and that fixtures and fittings (F&F) are rented. The subsequent deposit build up and F&F rental costs should be included in your financial assumptions in your business plan. Note that on FRI and Investment Tenancy Agreements deposits will always be 3 month's rent in advance and fixtures and fittings (F&F) must always be purchased. A deposit of 6 month's rent will be required for operators trading under a Limited Company with no Guarantors. In order to ensure a successful start-up, all applicants must have a minimum £10,000 un-borrowed funds.
What we're planning & why
Refurbishment details
The Hazelslade will undergo a full internal and external refurbishment, backed by an estimated £198,000 investment to reposition the site as a premium local destination.
Unlike standard terms for Investment Tenancies, we're offering the option to rent the Fixtures & Fittings for this pub. Ask us for more information!
What's happening?
The refurbishment will focus on improving both the visual appeal and the trading potential of the pub. Externally, the building will receive a full redecoration along with new signage and lighting, dramatically improving kerb appeal and signalling a fresh start for the venue.
Inside, the pub will receive a complete internal upgrade, creating a premium environment designed to attract a wider audience. A new commercial kitchen will be introduced to enable a food-led offer, supporting sustainable weekly trade and encouraging more daytime visits.
Investment will also be made in the sports lounge area, allowing the pub to cater for local demand around live sport and social entertainment such as darts. Combined with food, live music and events, the refurbished space will provide a welcoming and lively hub for the community.
The drinks range will focus on premium lagers and ciders alongside a premium world beer selection, supported by a mainstream pub food offer and coffee for daytime trade.
Why invest?
This investment is expected to significantly improve the pub’s appeal and broaden its customer base. By creating a premium local environment with food, sport and entertainment, The Hazelslade will attract more regular visits and destination trade from the surrounding community.
Following refurbishment, weekly turnover is projected to increase by approximately £3,400 to around £7,340 per week, reflecting the improved facilities and expanded offer.
To explore some of our recent successful pub investment projects, please see our Investment Showcase page.
Location:
Rugeley Road, Cannock, WS12 0PQ
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To apply for this pub or for additional information, please contact us directly
Freephone:
08085 94 95 96
Email us at
enquiries@starpubs.co.uk
Or visit
www.starpubs.co.uk
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