Why Star?

We’ve been creating great British pubs for over 200 years, and have premises across England, Scotland and Wales. As the pub business of HEINEKEN, you’ll have access to the UK’s leading cider and beer producer and the name behind a superb portfolio of iconic brands. We’re big enough to negotiate the best deals with suppliers but get to know our licensees and operators well enough to offer the individual support every pub business needs.

What we offer is based on a choice of quality properties, flexibility to get the right for you and your pub, and a high quality of business support. You’ll also have a choice of great pubs to let, all backed by a major capital investment programme.

97.8 of licensees recommend us
Star Pubs have the highest turnover of any national company
We understand the needs of our tenants
More than £100m in invested into the Great British Pub

Help and support

Food and drink
Support & Services
Entertainment & marketing
Receive support, training, and services when you lease a pub with Star.

At Star, we’re committed to working with you to ensure you and your pubs are well looked after, by providing you with quality support whenever you need it. Our online, one-stop shop for support, Star Support, is available for all licensees and has much to offer. From food training and supplier discounts to financial and legal guidance, you’ll have whatever support you need to make the most of you and your pub’s potential. Visit our Star Support website to get more information on the deals and support available.

We know that running a pub is a big commitment! There’s a lot to do in the first few weeks of establishing the business. So, to give you the time to focus on critical business areas rather than managing builders and contractors, we’ll take care of the condition of your pub and accommodation. We call this the ‘Ready to Trade’ promise. We are the only pub operator to offer this promise.

Training and business support

The pub landscape has been changing rapidly in recent years, so our programme of training and business support has been designed to help all our licensees, from first-time operators to experienced entrepreneurs, to make the most of every opportunity offered by their new pub.

  • To begin, our Innside Knowledge workshop will give you an introduction to Star Pubs & Bars and is an essential induction and residential training programme, designed specifically for licensees who have developed an initial business plan.
  • One-year online training license through CPL for staff training.
  • In-house cellar management training, plus access to the one-day workshops covering subjects such as beer quality and planning for success.
  • Our ‘Raising the Bar’ workshops designed for you to make the most out of your business. Each workshop involves a commitment to making a difference, from all things social media to the art of silent selling.

The British Institute of Innkeeping also offers an independent online Pre-entry Awareness Training (PEAT) module, which provides a range of useful information to help you decide whether taking on a pub is the right move for you. This module is required to be completed by all new entrants before joining the leased pub business.

Big brands means big business

As part of HEINEKEN, the UK’s leading cider and beer producer, you will have exclusive access to our extensive portfolio of brands including a full range of niche and specialty brands as well as beer and cider classics. As the leased pub business of Heineken, we offer our licensees a range of discounts. HEINEKEN is a truly global company and operates over 140 breweries in 71 countries. We also offer our licensees an extensive range of cask, wine, spirits and soft drinks options. You can place orders online at your convenience and you can view our drinks brochure here.