White Swan Aylesbury

3 Walton Street, Aylesbury HP20 1TZ

  • White Swan Aylesbury
  • White Swan Aylesbury
  • White Swan Aylesbury

White Swan Aylesbury

The White Swan is a town centre pub situated just off the market square of Aylesbury. Nestled between the County Hall Reference Library, the Aylesbury Public Library and the County Offices there is a lot of passing trade going past the front door. It is also only 200 metres from entertainment venues like the Odeon cinema and the Waterside Theatre complex.

The site is well positioned to attract a broad customer base. The featured courtyard to the rear has just been refurbished and is one of the very few outlets to have this. The local area is under redevelopment with a real advantage to the future of the White Swan.

The bar caters for locals, office workers and shoppers during the daytime, whilst in the evening it will be firmly established on the town centre circuit.

Easy to run, the White Swan would be an ideal pub for an individual or for a first time lessee. Star Pubs & Bars has a comprehensive "Innside Knowledge" business skills course, plus on site follow up support to get you started.

Pub Features

  • Music Venue
  • Private Accommodation
  • Weekly Billing
  • Monthly Billing

Trading Area & Facilities

This is a one bar operation which is known for its good quality ales and value offering. Given the pub's excellent location, there is considerable profit opportunity to grow trade through a simple but consistent food offer.

The well equipped kitchen will be capable of providing that offer for around 50 covers. Outside, the pub features a small enclosed patio garden to enjoy a drink in the summer days.

Private Accommodation

The private accommodation at the site comprises three bedrooms, lounge, kitchen, office and bathroom and where required there will be appropriate works carried out in line with the Star Pubs & Bars Ready to Trade Promise.

Premises Licence Details

See licence for full details.

Premises Licence Opening Hours

Mon Tue Wed Thu Fri Sat Sun
08:00 - 00:30 08:00 - 00:30 08:00 - 00:30 08:00 - 01:30 08:00 - 02:30 08:00 - 02:30 10:00 - 00:30


Annual Rent £
Estimated Annual FMOP (Licensee Profit) £
Representative HEINEKEN UK Brand Discount Per Barrel £
Estimated Annual Turnover £
Estimated Annual Barrelage

The above figures are provided as a guide only and will be finalised as part of the commercial agreement (please download the rent model from Trading Information section for full financial details).

Historical volume figures may not include purchases made through 3rd Parties.

** All figures quoted are exclusive of VAT

*** FMOP = Fair Maintainable Operating Profit


Ingoing Costs
Estimated Licensee Fixtures & Fittings Value £
Estimated Fixtures & Fittings Valuation Fee £
Estimated Stock Valuation £
Deposit Amount £
Rent In Advance £
Training Fee £
Estimated Designated Premises Supervisor / Manager Fee £
Premises Licence Fee £
Rates Assessment Fee £
Estimated Legal Fees £
Estimated Total Ingoing Costs £
Estimated Minimum Ingoing Costs £

In order to ensure a successful start-up, all applicants must have a minimum £10,000 un-borrowed funds.

The Estimated Licensee Fixtures & Fittings (F&F) Value assumes that the pub will be let on a Rolling Tenancy or Business Start-Up Agreement, where we own the majority of the F&F. The F&F Value for Full Repairing & Insuring Leases will be significantly more.

The calculation of the Estimated Minimum Ingoing Costs assumes a minimum deposit of 1 month's rent or £3,000 (whichever is greater) and that fixtures and fittings (F&F) are rented. The subsequent deposit build up and F&F rental costs are not included in the rent model or ongoing costs below.

Other SP&B Ongoing Charges
Estimated Annual Buildings Insurance £
Estimated Annual Maintenance Compliance Charge £
Estimated Annual Accountancy & Stocktaking Charge (including tills) £

The above figures are provided as a guide only and will be finalised as part of the commercial agreement (please download the rent model from Trading Information section for full financial details)

* All figures quoted are exclusive of VAT

** Deposit build up will be payable over a maximum of 24 months

*** Fixtures and Fittings annual rental fee should be estimated at 15% of the F&F value. The actual F&F value will be determined on the day of entry

**** Maintenance Compliance Charge relates to the fees for various statutory inspections

***** Estimated Legal Fees is a charge applied to your account by SP&B for creation of your Lease. You are required to engage and pay for your own solicitor - your solicitor's fees are not included in the above estimate

****** The above figures assume that rent is billed weekly in advance and that Star Pubs & Bars retain ownership of large fixtures and fittings. Initial costs for a Fully Repairing and Insuring lease will be higher as rent is invoiced monthly in advance and all fixtures and fittings must be purchased