Top Tips

Cask & Still

1. Provide pint perfection

We all know the second pint is bought depending on the serve of the first, so be precise about the perfect serve. Ensure all your staff members are using the correct branded glassware every time. The glass should be sparkling clean and the beer poured at a 45° angle.

 

 

2. Be a social media whizz

It can seem overwhelming, but once you take the social media plunge, you’ll soon be hooked. If you’re already a part of it, why not set a target to double your Twitter followers and Facebook likes in the next six months? Keep your feeds up to date and give social media friends exclusive offers.

3. Keep staff morale high

Happy staff equals happy customers, so keep your team feeling satisfied at work by offering regular training, staff incentives and a welcoming work place.